About Us

S’innamon PR & Communications was founded in 2016 by Gina Mosley, a former fashion & lifestyle PR Account Director and Alexia Cimato, a former food sector Brand Manager. They have a perfect blend of skills to offer a combined customer PR & Marketing service to their clients.

Their passion for creating exposure for lifestyle brands is contagious and spills over into their determination to achieve positive and memorable results for their clients. They adopt a fresh, vibrant, energetic and tailor made approach to their work, and together with their proud association with editors, journalists, bloggers and select celebrities and influencers, ensure the brands are recognised and at the forefront of the minds of industry opinion leaders.

They work closely with clients to understand their goals and all PR activity and brand strategies are researched, planned and executed with the finest attention to detail.

Strategic product and information placement is key in the correct media outlets, websites, social media platforms and traditional media outlets.

The ultimate objective of our business is to ensure we incorporate a best practice approach and eradicate anything that we have witnessed inhibit results and a great client experience.

PR

Social

Marketing

Events

About Gina & Alexia

Gina

Since completing her BA Hons in Corporate Communication, Gina has worked with various consulting communication companies on numerous internal communication, change management and small business PR and marketing projects.

With a longing to move into a more lifestyle focused environment, Gina later joined ELLE Magazine as a fashion intern. It was during her time at ELLE that she found her desire to merge her interests in communication, fashion, branding and lifestyle, and as a result joined a fashion and lifestyle PR agency in 2011. Here she started out as a Press Office manager working alongside magazines, fashion editors and stylists and building long lasting relationships with a network of fashion and lifestyle media. Within 3 years Gina advanced to the role of Account Director managing high profile brands while broadening her network and expertise within the industry.

Gina is qualified in Social Media Management for Business, as well as Brand Management and in 2015 became an accredited member of the Marketing Association of South Africa. In 2016 Gina also went on to qualify in Digital Marketing through Red & Yellow.

Society PR & Communication | Gina Mosley

Alexia

With a BA Marketing and Communications degree and an Honours Diploma in Marketing, Advertising and Communications, Alexia began her career by interning at a leading advertising agency in Cape Town, South Africa where she coordinated the launch of an international menswear brand.

With a longing to return to the hustle and bustle of Johannesburg after completing her internship, Alexia joined a fashion and lifestyle PR agency at the beginning of 2014 as a PR assistant working alongside numerous fashion and lifestyle brands.

Alexia then moved into a marketing focused role as the Marketing Manager at Fournews for Smooch Frozen Yoghurt and Krispy Kreme South Africa. Here she handled all day- to-day marketing requests, strategic promotions, social media management and management of the smooch digital app. Alexia was paramount to the immensely successful Krispy Kreme launch into South Africa and the launch of their first three stores.

We are the thought leaders of the business and have the essential experience and knowledge to execute the work necessary to achieve results. With a hands on approach we will offer clients the ultimate in customer service.